March 20, 2025. Morristown, NJ. vipHomeLink Holdings, Inc., the U.S. technology company providing the leading homeowner engagement and prevention platform, announced today that Millville Insurance has agreed to provide vipHomeLink’s mobile solution to all of its members.
“As a leading insurance company serving communities across PA & NY, we aim to provide tech-forward risk-mitigation solutions to our members that help prevent claims and protect their families,” said Eric Raski, President of Millville Insurance. “Beginning this month, our homeowners will be receiving, at no cost to them, full membership to the vipHomeLink solution — including their personalized vipHome.app that guides homeowners to more easily manage and maintain their homes.”
vipHomeLink’s interactive vipHome.app simplifies homeownership and delivers curated digital content and expert tips to homeowners with the objectives of making their home safer, more valuable, and more energy efficient while tracking their progress toward those goals. With timely and tailored home reminders, and a secure home profile and member dashboard, the vipHome.app helps homeowners stay organized and better prepared to manage and care for their home.
“We’re delighted to support Eric and the team at Millville in their mission to better protect their policyholders,” said Geoff Martin, co-founder and President of vipHomeLink. “Our platform is the ideal, scalable solution for insurance carriers to pursue a next-gen ‘Predict & Prevent’ strategy that helps reduce costly and disruptive home insurance claims. Together we’ll create a safer, more enjoyable homeownership experience for their insured families,” he added.
Founded in 1875 and serving more than 100,000 families, Millville Insurance is an insurance company based in central Pennsylvania that serves policyholders in Pennsylvania and New York with home, farm, and business insurance. Millville Insurance is rated A (Excellent) by A.M. Best and Company. More information can be found at www.millvilleinsurance.com.
vipHomeLink is a digital homeowner engagement solution that helps people maintain, organize, and improve the safety, efficiency and value of their homes. The Company markets its platform to insurance companies and other corporate partners to drive engagement with homeowners, prevent home insurance claims, and increase retention and referrals. The AI-enabled solution simplifies homeownership by providing users with relevant expert content, tailored home recommendations, and personalized home reminders to members on the platform. vipHomeLink is based in Morristown, New Jersey. www.viphomelink.com.
Geoff Martin, President
vipHomeLink Holdings, Inc.
Eric Raski, President
Millville Insurance
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